“Elsbach Denim Library”, Ahlers AG’s multi-label store concept, exudes a traditional charm at meanwhile five stores offering a full product range matched to the respective location. Designed in the style of an English library, the stores feature warm wood, a wall of books in the typical style of a British library as well as sufficient seating to create a cosy shopping atmosphere which invites customers to stay and linger. The affix “Denim Library” refers to Ahlers‘ unique expertise in pants and trousers, which is reflected in a wide range of jeans and chinos. An Elsbach Denim Library store measures about 150 square metres and presents the smart business and casual ranges of the Ahlers Premium brands, Baldessarini, Pierre Cardin and Otto Kern, as well as authentic denims from Pioneer, outerwear from jacket specialist Jupiter or shirts from Elsbach, a label specifically developed for this store concept. Locations: D-Hamburg, D-Potsdam, D-Oldenburg, D-Sylt, D-Norderney.

Elsbach Sylt (interior view)

Elsbach Norderney (interior view)

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Elsbach Hamburg (exterior view)

Elsbach Hamburg (interior view)

Elsbach Potsdam (exterior view)

Elsbach Potsdam (interior view)